Dum Dums Save Wraps Program A Guide To Redeeming Wrapper Codes For Rewards

The Dum Dums "Save Wraps" program represents a long-standing loyalty initiative by the Spangler Candy Company, allowing consumers to redeem codes found on lollipop wrappers for merchandise and prizes. Historically, this program has included the ability to mail in wrappers for rewards, but recent updates indicate significant changes to the redemption process. Consumers interested in participating should be aware that the program has undergone multiple pauses and re-launches, and current functionality may differ from historical data found online.

Program History and Status

The "Save Wraps" program is a nostalgic promotion that dates back to 1955. It has served as a marketing tool to build brand loyalty by encouraging consumers to collect and trade wrappers for free items. According to sources, the program has ended and been re-launched several times. It was paused in the 1980s and re-launched in the early 2000s. The most recent re-launch occurred in 2016, when the program transitioned to an online format at SaveWraps.com.

In May 2020, a spokesperson for Spangler Candy Company confirmed that the program was ending again. Consumers were advised to cash in their accumulated wrappers by May 31, 2020, as the program was set to be discontinued. Following this date, wrappers were no longer to be redeemed for rewards, and codes were rendered obsolete for the purpose of earning free items. Despite this, some third-party sources continue to publish lists of wrapper codes, though the official mechanism for redeeming them for free items appears to be defunct as of 2020.

How the Program Operated

The program traditionally operated on a points system derived from "Save Wraps." Consumers would collect wrappers and either mail them in or enter codes online to accumulate points. These points could then be exchanged for specific merchandise.

Merchandise and Rewards: The rewards catalog historically included a variety of branded items. The most iconic reward associated with the program was the drum-shaped wastebasket. Other available prizes included: * Key chains * Lip balm * Stickers * Bracelets * T-shirts

The Transition to Digital Codes: Prior to 2016, consumers physically mailed envelopes filled with wrappers to the company. With the 2016 re-launch, the program moved to a digital model. Wrappers included a five-digit code that consumers entered into the SaveWraps website. These codes were flavor-specific and could be traded among consumers. It was noted in user discussions that codes could be reused by multiple people, although the specific rules regarding code reuse varied by challenge or time period.

Wrapper Codes and Flavor Identification

Dum Dums lollipops have been manufactured by the Spangler Candy Company in Bryan, Ohio, since 1924. The Root Beer flavor was introduced in 1953. Each lollipop wrapper features a unique five-digit code. While the official redemption program has ended, lists of these codes persist in various online articles and forums.

Examples of Root Beer Codes: Historical data suggests the following codes were associated with Root Beer lollipops: * NUA2T * BE4X8 * PD6GE * 438HE * V44YV * L8M2W * ZJAHW * VX6GY * 5LP85 * 7M529 * UKLRA * X5UDN * A9XDB * 3J78Q * X3JYY * X4MY3 * HFP6P * HY6HJ * PBYHN

Other Flavors: Dum Dums are available in a rotating selection of flavors. Classic flavors include Cherry, Sour Apple, Cream Soda, and Butterscotch. Seasonal packs introduce limited-time flavors. The brand also utilizes a "Mystery Flavor," which changes continuously. Specific codes are associated with different flavors, such as Sour Apple (e.g., DMA3Y, M442D) and the Mystery Flavor (e.g., 35AT9, JFTRA, EAU9V, GVVFC).

Current Availability and Alternatives

As of 2020, the "Save Wraps" program has been terminated. Consumers can no longer redeem wrappers via mail or the SaveWraps.com website for free items or merchandise.

Direct Purchases and Factory Tours: Spangler Candy does not currently offer free items or coupons through a rewards program. However, consumers can purchase promotional items and candy products directly through the company's online store. The company also offers a virtual tour of its factory in Bryan, Ohio, which includes a retail store featuring candy, merchandise, historical displays, and interactive games.

Engagement with the Brand: While the wrapper code redemption system is no longer active, the tradition of collecting and trading codes remains a point of interest for enthusiasts. The community aspect of sharing codes online persists, even without an official redemption platform.

Conclusion

The Dum Dums "Save Wraps" program was a significant part of the brand's history, offering tangible rewards for wrapper collection for over six decades. However, the program officially ended in May 2020. Consumers seeking free items or merchandise from Spangler Candy should no longer rely on wrapper codes, as the redemption system is discontinued. Current engagement with the brand is limited to direct purchases and factory tours.

Sources

1. Cysoda Article on Root Beer Dum Dum Wrapper Codes
2. Food & Wine: Dum Dums Cancel Rewards Program
3. Flavor365: The Ultimate Guide to the Dum Dums Save Wraps Program