Walk-Ons Sports Bistreaux Loyalty Program Free Appetizers Birthday Rewards And Point-Based Perks

Walk-On’s Sports Bistreaux, a restaurant and sports bar chain based in Baton Rouge, Louisiana, offers a loyalty program that provides members with complimentary food items and other benefits upon registration and through ongoing purchases. The program is structured to reward frequent guests with points that can be redeemed for free menu items, including appetizers and desserts. The chain, which has over 50 locations across the southern United States with a focus on college towns, recently launched an updated mobile app and loyalty platform to enhance the guest experience.

The primary free offer available to new members is a coupon for a free Mozzarella Logs, a popular appetizer, awarded simply for signing up for the loyalty program. This sign-up reward is confirmed across multiple sources. Additionally, members receive a free dessert or specific food item on their birthday. The exact birthday reward varies slightly across sources: one source specifies a free Krispy Kreme Donut Bread Pudding, while another mentions a free dessert. The program also includes a free small Cheese Fry upon registration, though the relationship between the free Mozzarella Logs and the free Cheese Fry is not explicitly clarified in the source material, and both are listed as sign-up benefits.

The loyalty program operates on a points-based system. Members earn points on qualifying purchases made in-restaurant, online, or through the mobile app. The earning rate is either one point per dollar spent or ten points per dollar spent, depending on the source. One source states members earn one point for every $1 spent, while another states they earn ten points for every $1 spent. For every 250 points earned, members receive a 15% reward on food, as stated in one source. Another source indicates that for every 1,000 points, a free starter is added to the in-app wallet. The program includes tiered status levels: Second String (500 to 999 points) and First String (1,000 or more points), though the specific benefits of these tiers beyond point accrual are not detailed in the provided materials.

The program also offers a birthday reward, which is described as a free dessert or a free Krispy Kreme Donut Bread Pudding. Furthermore, members can earn bonus rewards by inviting friends to join; the friend must sign up and make their first purchase for the existing member to receive a bonus.

Beyond the loyalty program, Walk-On’s offers various promotions and specials. Many locations have Happy Hour specials on weekdays and sometimes Sundays, featuring half-price appetizers such as fried pickles, Cajun Queseaux, small cheese fry, Boudin Balls, cheeseburger sliders, and Boom Boom Shrimp. Drink specials during Happy Hour include $3 Miller Lite / Coors Lite 16 oz draft, $2 off wine by the glass, $5 well drinks, and $5 Moonshine Swirls. Sunday Brunch specials from 12:00 PM to 2:00 PM include $3 Mimosas, $4 Bloody Marys, and $2 off wine by the glass. Additionally, the chain has offered $5 appetizers on Tuesdays and a coupon for free cheese for loyalty program members. A limited-time offer, Southern Bourbon Wings, was introduced as a new menu item to celebrate the launch of the new app and loyalty program.

The updated mobile app, launched in conjunction with the loyalty program, provides features such as personalized navigation to locate nearby restaurants, check menus, and place orders for dine-in, to-go, or delivery. The app also sends personalized notifications about limited-time offers and game-day promotions. The loyalty program data is managed through Paytronix Loyalty, which allows franchisees to capture guest data and analyze program performance.

Loyalty Program Details and Sign-Up Benefits

The Walk-On’s loyalty program is designed to provide immediate value upon enrollment and ongoing rewards for continued patronage. The core structure is straightforward, focusing on point accumulation and tiered status.

Sign-Up Rewards: New members receive several complimentary items immediately after registering for the program. - Free Mozzarella Logs: This is the primary sign-up incentive, described as a coupon for a free appetizer awarded just for joining the loyalty program. - Free Small Cheese Fry: Another source mentions that members receive a free small Cheese Fry when they register. - Birthday Reward: Members receive a free item on their birthday. Sources specify this as either a free dessert or a free Krispy Kreme Donut Bread Pudding.

Earning Points and Rewards: - Earning Rate: There is a discrepancy in the stated earning rate. One source indicates members earn one point for every $1 spent on qualifying purchases (in-restaurant, online, or via the app). Another source states members earn ten points for every $1 spent. The provided materials do not clarify which rate is current or universally applicable. - Redemption Thresholds: Rewards are tied to point milestones. One source states that for every 250 points earned, members receive a 15% reward on food. Another source states that for every 1,000 points, a free starter is added to the in-app wallet. The relationship between these two redemption structures is not defined. - Tiered Status: The program includes two status tiers based on cumulative points: - Second String: 500 to 999 points. - First String: 1,000 or more points. The specific benefits of each tier beyond the point-based rewards are not detailed in the source material.

Additional Program Features: - Birthday Reward: A complimentary item is provided on the member’s birthday. - Referral Bonus: Members can invite friends to join the program. When the referred friend signs up and makes their first purchase, the existing member earns bonus rewards. - Personalized Offers: Members receive tailored promotions and exclusive member-only deals through the app.

Promotional Offers and Specials

Walk-On’s offers various limited-time and recurring promotions beyond the loyalty program. These specials are often location-specific, and guests are advised to check with their local restaurant for exact details.

Happy Hour Specials: Many locations offer Happy Hour on weekdays (Monday–Friday) from 2:00 PM to 6:00 PM, and sometimes on Sundays. The specials include: - Food: Half-price appetizers such as fried pickles, Cajun Queseaux, small cheese fry, Boudin Balls, cheeseburger sliders, and Boom Boom Shrimp. - Drinks: - $3 Miller Lite / Coors Lite 16 oz draft - $2 off wine by the glass - $5 well drinks - $5 Moonshine Swirls - Sunday Brunch: From 12:00 PM to 2:00 PM, specials include $3 Mimosas, $4 Bloody Marys, and $2 off wine by the glass.

Other Promotions: - Tuesday Specials: Some locations offer $5 appetizers on Tuesdays. - Limited-Time Offers: The chain has launched new menu items to coincide with program updates. For example, Southern Bourbon Wings (available bone-in or boneless) were introduced as a limited-time offer celebrating the new app and loyalty program launch, as well as the end of football season. - Free Cheese Coupon: A coupon for free cheese is available for loyalty program members, though the specific context (e.g., with purchase, as a sign-up bonus) is not detailed in the provided materials.

Mobile App and Digital Experience

The launch of the updated mobile app is a central component of the enhanced loyalty program. The app is designed to streamline the guest experience and provide seamless access to rewards and ordering.

Key App Features: - Location and Menu Navigation: Users can find nearby Walk-On’s locations, view menus, and check for local restaurant promos. - Ordering: The app supports ordering for dine-in, to-go, or delivery. - Rewards Management: Points and rewards are tracked in the app, with the in-app wallet storing earned free items (e.g., free starters at 1,000 points). - Personalized Notifications: Users receive alerts about limited-time offers, game-day promotions, and other deals tailored to their preferences.

Program Management: The loyalty program is powered by Paytronix Loyalty, a platform that provides franchisees with tools for data capture, decision-making, and performance analysis. This allows for data-driven optimization of the program.

Eligibility and Access

The loyalty program is open to guests who wish to enroll. There are no stated geographic restrictions for enrollment, though the physical restaurant locations are primarily in the southern United States. The program is accessible through the mobile app or by visiting the Walk-On’s loyalty page. Members must provide the required information to register and are subject to the program’s terms and conditions, which are not fully detailed in the provided sources.

Conclusion

Walk-On’s Sports Bistreaux provides a structured loyalty program that rewards members with immediate free food upon sign-up, including a free Mozzarella Logs appetizer, and additional complimentary items such as a free small Cheese Fry and a birthday dessert. The program operates on a points-based system where members earn points on purchases, with rewards unlocked at specific point thresholds (e.g., 250 points for a 15% food reward or 1,000 points for a free starter). The chain also offers various promotional specials, including Happy Hour discounts, Tuesday appetizer deals, and limited-time menu items. The updated mobile app centralizes the experience, allowing for easy ordering, reward tracking, and personalized offer notifications. Guests interested in free food offers should enroll in the loyalty program to access the sign-up rewards and ongoing points-based benefits.

Sources

1. Eat Drink Deals - Walk-On's Sports Bistreaux Menu Specials Deals
2. FSR Magazine - Walk-On's Launches Updated Mobile App and Rewards Program
3. FB101 - Walk-On's Launches First App and Loyalty Program
4. Rewards That Matter - Walk-On's Sports Bistreaux