Amd Radeon Rx 7000 Series And Ryzen 7000 Series Promotional Game Bundle Program

AMD operates a structured promotional program that provides free digital games to consumers who purchase specific hardware products. This initiative, often conducted under the "Why We Game" banner, targets customers acquiring high-performance graphics cards and processors designed for gaming applications. The current iteration of this promotion focuses on two distinct hardware categories: the Radeon RX 7000 series graphics cards and the Ryzen 7000 series processors. By bundling digital entertainment with hardware purchases, AMD adds significant value to the upfront cost of building or upgrading a gaming PC.

The program functions as a redemption-based offer rather than an immediate inclusion. Consumers must purchase qualifying hardware from authorized retailers and then follow a specific claim process to receive their digital game codes. This approach allows AMD to maintain control over distribution while ensuring that only verified purchases benefit from the free software. The promotion is available to consumers in the United States and Canada, though the specific retailers and eligible hardware models may vary depending on the region and the specific campaign timeframe.

Available Game Titles

The promotional program offers a selection of four distinct video game titles for participants to choose from. The available titles currently include Avatar: Frontiers of Pandora, Starfield, Lies of P, and Company of Heroes 3. Participants in the graphics card bundle are permitted to select two of these four titles to claim. The combined retail value of selecting two games is approximately $60, representing a substantial saving on top of the hardware purchase.

Avatar: Frontiers of Pandora is described as a visually stunning game that allows users to fully utilize the graphical capabilities of a new graphics card. It is characterized as a "typical Ubisoft release" offering a "decent romp" through the world of Pandora, drawing comparisons to the Far Cry series. Starfield is noted as a "spectacular" title, widely recognized in the gaming community. Lies of P is highlighted for its "tight, Bloodborne-style combat" and a "dark fantasy take on the classic tale of Pinocchio." It was noted as a favorite by a reviewer in the source material. Company of Heroes 3 is a real-time strategy game set in World War II.

Eligible Hardware and Retailers

The promotion is strictly limited to specific hardware models. For the graphics card bundle, eligibility is restricted to the purchase of an RX 7800 XT or an RX 7700 XT. These cards are identified as AMD’s mid-range offerings. The RX 7800 XT is described as the "go-to option" for consumers with a budget of around $500. The RX 7700 XT is noted as being approximately 15% slower than the 7800 XT but is often available at a lower price point, sometimes around $400 or less. The promotion does not apply to other AMD graphics cards, such as the RX 7900 GRE.

For the processor bundle, the promotion applies to purchases of Ryzen 7000-series CPUs. It is important to note that the processor bundle is tied to the purchase of a Radeon RX 7000-series GPU. The promotion also extends to laptops equipped with participating mobile CPUs and GPUs from AMD.

Regarding point of sale, the sources provide specific details regarding authorized retailers. For the graphics card offer, the promotion is valid when purchasing from "AMD’s qualifying retailers," which includes "AMD's own website along with dozens of other retailers around the world." However, the source material explicitly warns that a "secondhand GPU on eBay" will not qualify for the free games. For the Ryzen 7000 series CPU and Radeon RX 7000 series GPU bundle, the sources identify Amazon and Newegg as the only participating retailers in the United States and Canada.

Claim Process and Restrictions

Consumers must follow a specific claim process to receive their free games. The sources indicate that the games are provided as codes redeemable on Steam, a popular digital distribution platform. The process generally involves purchasing the hardware, locating the promotion details on the retailer or AMD website, and submitting proof of purchase to receive the digital codes.

The sources highlight several restrictions. The offer is limited to the United States and Canada. The hardware must be new; used or secondhand purchases do not qualify. Furthermore, the promotion is time-sensitive. While the sources do not provide a specific end date for the current campaign, they reference a previous iteration of the bundle that included Warhammer 40,000: Space Marine 2 (scheduled for release on September 9, 2024) and Unknown 9: Awakening. This indicates that the specific games offered in the bundle change over time.

The value proposition is clear: the bundle offers an "estimated $120 discount" for participants who purchase the qualifying hardware and claim the two free games. This value is derived from the retail price of the games if purchased separately.

Comparative Value and Context

The sources compare AMD's offer to competitors. It is noted that "Currently, Nvidia doesn't list any worldwide offers for free games with purchases of its GPUs," which positions the AMD bundle as a unique value-add in the current market. The promotion is described as a "solidly compelling" offer that adds "meaningful value" to the purchase of the RX 7800 XT and RX 7700 XT.

While the sources acknowledge that "no one would buy a bad graphics card for a couple of free games," the bundle serves as a "nice bonus" for consumers who were already considering these reasonably priced cards. The RX 7800 XT is recommended for those with a $500 budget, while the RX 7700 XT offers a more budget-friendly option, particularly when available at discounts (e.g., $380 for an ASRock Challenger model).

The promotion is presented as a "choose-your-own-adventure style of promotion," emphasizing consumer choice. Participants are not assigned random titles but can select the two games that most appeal to their personal preferences. This flexibility increases the appeal of the bundle to a wider range of gamers, from fans of first-person shooters and RPGs to strategy enthusiasts.

Conclusion

The AMD promotional game bundle is a structured, value-adding program for consumers purchasing specific Radeon RX 7000 series graphics cards or Ryzen 7000 series processors. By offering a selection of high-profile titles—Avatar: Frontiers of Pandora, Starfield, Lies of P, and Company of Heroes 3—AMD provides a tangible financial incentive to upgrade hardware. The program is strictly limited to new purchases from authorized retailers, with Amazon and Newegg serving as the exclusive participating retailers for the CPU/GPU bundle in the U.S. and Canada. While the specific titles and participating hardware may evolve, the program currently offers a significant saving of approximately $60 to $120 for eligible participants.

Sources

1. PCGamesN: AMD Free Games Offer
2. Digital Trends: AMD Choose Two Games Promotion
3. Tom's Hardware: New AMD Gaming Bundle