85C Bakery Cafe Sweet Rewards Program And App Features

The 85°C Bakery Cafe offers a mobile application and a loyalty program known as the Sweet Rewards Program. This program is designed for iPhone users and provides a digital platform for managing payments, gift cards, and loyalty points. The application is available as a free download from the Apple App Store. Participation in the program and use of the app are governed by a specific set of terms and conditions updated as of June 12, 2024.

Mobile Application and Data Privacy

The 85°C Bakery Cafe app is exclusively available for iPhone devices. It has a rating of 2.6 out of 5 stars based on 5,799 ratings on the App Store. Users should be aware of the data collection practices associated with the application. According to the App Store information, certain data may be collected and linked to the user's identity. This includes location data, contact information, and identifiers. Additionally, data may be collected that is not linked to the user's identity, such as diagnostic information.

The terms and conditions explicitly state that the app and program are provided as a convenience and that users must accept the terms to use the services. The program is operated by Perfect 85 Degrees C, Inc., and its affiliated companies.

Digital Payment and Funding Features

A primary function of the app is to facilitate mobile payments and the management of gift cards. Users can load funds into a digital gift card balance within the app.

• Loading Funds: To add money, users navigate to the side bar menu and select "Reload Gift Card." For the initial transaction, a debit, credit, or existing gift card must be added to the system. Subsequent loads allow the user to select an amount and tap "recharge now."
• Mobile Payment: At the register, customers inform the cashier they wish to pay via "mobile payment." The cashier then scans the user's app to process the transaction.
• eGift Cards: The app includes a feature to send eGift cards to friends. The recipient does not need to have the app installed to receive or use the e-gift. This is accessed by tapping the "Gift Card" icon within the app.

Sweet Rewards Program Mechanics

Participation in the Sweet Rewards Program is a prerequisite for accessing certain features, such as in-app games. The program involves a points-based system, referred to as "Points" and "Degree" balances, which can be redeemed for "Rewards." The terms and conditions provide specific rules regarding the program's lifecycle and user status.

Earning and Expiration

The provided documentation does not specify the exact methods for earning points (e.g., spend-based accrual rates) or the specific values of rewards. However, it outlines the consequences of program discontinuation. If a user decides to opt out of the program, the process is irreversible regarding accumulated value. Upon opting out, any available Points balance, Degree balance, and outstanding Rewards in the Member Account expire immediately. Should the user decide to rejoin the program later, the balance restarts from zero, and any VIP Member status must be re-earned.

Opt-Out Procedures

Members who wish to exit the program may do so by contacting 85°C directly. The designated contact methods are: * Phone: 714-459-1685 * Email: [email protected]

Once the opt-out is processed, the account's accumulated rewards value is permanently lost.

In-App Games and Special Events

The app occasionally features interactive elements for active program members.

• In-App Games: 85°C reserves the right to launch games within the app at its sole discretion. Participation in these games is restricted to members of the Sweet Rewards Program.
• Taste Testing Special Events: The terms and conditions address liability regarding food allergens during special events. 85°C acknowledges that foods are prepared in commercial kitchens where cross-contact with allergens is possible. While the company takes industry-standard precautions, they cannot guarantee that food items are completely free of allergens due to potential changes in manufacturer formulations. Consequently, 85°C assumes no liability for adverse reactions. The final judgment on whether to consume food items at these events is explicitly stated as the responsibility of the customer.

Communication Preferences

The program utilizes text messaging to communicate with members. Messages may cover promotional programs or new menu items. These messages originate from the phone number (714) 452-2975 and begin with the identifier "85C Bakery Cafe."

• Consent and Rates: Consent to receive automated marketing messages is not a condition of purchase. Message frequency varies, and standard message and data rates may apply. Mobile opt-in data is not shared with third parties.
• Opt-Out: To stop receiving text messages, users can text the keyword STOP to (714) 452-2975. A confirmation message will follow. For assistance, users can text HELP to the same number or contact (714) 525-8585 or [email protected].

Privacy and Intellectual Property

Privacy Policy

85°C maintains a Privacy Policy accessible via the "Help" section under "Info" in the app side menu, as well as on the official 85°C Bakery Cafe website. The company reserves the right to update the Privacy Policy at its sole discretion. Updates become effective upon publishing.

Intellectual Property

All branding associated with 85°C Bakery Cafe is protected intellectual property. This includes: * Registered trademarks: 85°C Bakery Cafe, 85°C Bakery Cafe logos, and "Sweeten Your Life™." * Unregistered branding: All other trademarks, service marks, logos, and indicia of origin.

The app and program content—including visuals, text, software, and configuration—are the legal property of 85°C or third-party licensors. Users are granted limited, temporary access for informational or transactional purposes only. Commercial resale of 85°C products using the app or program requires explicit prior written consent.

User Conduct and Liability

Users are required to use the app and program in accordance with the terms. Prohibited actions include: * Damaging the app, program, or 85°C business. * Posting defamatory, abusive, or fraudulent content. * Reselling 85°C products commercially without consent. * Interrupting operations or violating applicable laws.

Users agree to indemnify 85°C against demands arising from their violation of these terms. While there are no fees to use the app or participate in the program (excluding product purchases), users are responsible for any data or carrier fees accrued during usage.

Conclusion

The 85°C Bakery Cafe app and Sweet Rewards Program provide a digital utility for payments, gift card management, and loyalty engagement for iPhone users. The platform offers specific features such as mobile payment scanning and the ability to send eGift cards. Participation is subject to strict terms regarding data privacy, intellectual property, and user conduct. Notably, the program's reward structure includes a point expiration policy upon opt-out, resetting all balances to zero. Users interested in the program should review the full terms and privacy policy available within the app or on the official website to understand the scope of data collection and the rules governing their participation.

Sources

1. 85C Bakery Cafe on Apple App Store
2. 85°C Bakery Cafe App and Sweet Rewards Program Terms and Conditions