Rcbc Bankard 2017 Promotional Offers Food Fuel And Lifestyle Benefits For Philippine Cardholders

Introduction

RCBC Bankard, a credit card provider in the Philippines, offered various promotional benefits and freebies to cardholders throughout 2017. These promotions spanned multiple categories including food and beverage, travel accommodations, shipping services, and fuel benefits. The offers were available to both existing and new cardholders, with specific eligibility requirements and redemption processes varying by promotion. This article examines the promotional offers available to RCBC Bankard cardholders in 2017, detailing the mechanics, eligibility criteria, and redemption procedures for each benefit.

Food and Beverage Promotions

FREE Sweet Treats at SM Markets

One of the promotional offers available to RCBC Bankard cardholders in 2017 was the FREE Sweet Treats promotion at SM Markets. This promotion provided cardholders with complimentary snacks upon meeting specific spending requirements.

The promotion ran from May 1 to July 31, 2017, with a redemption period extending until September 30, 2017. To qualify, cardholders needed to make a minimum single-receipt purchase of P3,000 using their RCBC Bankard at any SM Supermarket, SM Hypermarket, or Savemore Market during the promotional period.

For each qualified charge slip, cardholders could redeem one 142.5g pack of Chips Ahoy or one 102g (6x17g) Nestle KitKat. The redemption occurred at Redemption Booths located within the same SM Markets where the qualifying purchase was made. To redeem their free treat, cardholders needed to present their RCBC Bankard along with the original credit card charge slip (Customer's copy) for validation at the Redemption Booth.

The charge slip details must match those on the RCBC Bankard presented, and the redeemed charge slip would be surrendered to the Redemption Booth, making it ineligible for use with other promotional offers. Cardholders could redeem up to a maximum of three freebies per card, per day, per outlet, and authorized representatives were not permitted to redeem on behalf of cardholders.

FREE BonChon Meals for New Cardholders

RCBC Bankard also offered a promotional deal for new cardholders through a partnership with BonChon, a popular fried chicken restaurant chain in the Philippines. The promotion provided free meals to new cardholders who met certain spending requirements.

The promotion ran from February 20 to June 30, 2017, with a redemption period extending from February 20 to October 31, 2017. The offer was available to new-to-bank Principal Cardholders with card issuance dates between February 20 and June 30, 2017. Eligible card types included RCBC Bankard Classic (MasterCard, Visa & JCB), RCBC Bankard Gold (MasterCard, Visa & JCB), and several co-branded cards including Landmark-Anson's, Mango, Wilcon, Sta. Lucia Mall, HBC, LJC, Fully Booked, It Card, It Card Platinum, The Black Card, The Diamond Card, RCBC Bankard World MasterCard, RCBC Bankard Infinite Visa, and RCBC Bankard UnionPay.

Qualified cardholders could receive free treats from BonChon by using their new card within two months from the card issuance date. The specific offers included:

• A minimum spend of Php 3,000 in a straight transaction earned a 1-piece Drum Ricebox with Regular Iced Tea
• A minimum spend of Php 5,000 in an installment transaction earned a choice of either a Chops Combo Meal (2 pieces) or other options

To redeem these benefits, cardholders needed to present their qualified RCBC Bankard credit card and surrender both their Welcome Voucher and the original charge slip(s) (Customer's Copy) corresponding to the minimum spend requirement at any BonChon Restaurant nationwide. The charge slip must clearly display the date of qualifying transaction, transaction amount, last 4 digits of the RCBC Bankard credit card, and a 6-digit approval/authorization code. For accumulated charge slips, all must bear the same last four digit numbers.

Cardholders with manual charge slips (voice authorized) needed to call the RCBC Bankard Customer Service Hotline at 888-1-888 to request a certification for redemption. This certification would be received via email or through the cardholder's registered billing address within 5 to 10 working days from the date of request and needed to be surrendered with the manual charge slips upon redemption.

Redemption was valid for dine-in and take-out only and was not applicable for delivery. Unreadable, dilapidated, photocopied, or duplicate charge slips would not be acceptable for redemption, and RCBC Bankard would not replace lost or stolen charge slips or promo vouchers.

Travel and Lifestyle Benefits

Discounts at Azzurro Hotel

RCBC Bankard cardholders received special discounts at Azzurro Hotel, a hotel chain in the Philippines. The promotion offered reduced rates on accommodations and additional services when paying with an RCBC Bankard.

The hotel discounts included:

• 40% off on rooms based on rack rate with breakfast for 2 persons:
  • Standard Room: Original rate Php 4,500, discounted rate Php 2,700.00
  • Deluxe King: Original rate Php 5,000, discounted rate Php 3,000.00
  • Deluxe Twin: Original rate Php 5,000, discounted rate Php 3,000.00
  • Junior Suite: Original rate Php 7,000, discounted rate Php 4,200.00
  • Deluxe Suite: Original rate Php 8,000, discounted rate Php 4,800.00
  • Executive Suite: Original rate Php 10,000, discounted rate Php 6,000.00

Additional benefits included: - 20% off on room service massage - 10% discount on food and beverage

The promotion was open to both principal and supplementary RCBC Bankard cardholders, who needed to present and pay using their RCBC Bankard to enjoy these privileges. The discount offers were not convertible to cash or exchangeable for Rewards points, Cash Rebate, or Airmiles. The offer could not be used in conjunction with any ongoing promotions or other discounts.

For reservations, cardholders could contact the Manila line at (02) 488-9192 or the hotel directly at (045) 485-3254, (045) 331-1333, and (045) 458-3369, or send an email to [email protected].

Shipping Cart Benefits

RCBC Bankard offered special benefits for cardholders using Shipping Cart, a service that enables shopping from U.S. online stores and delivery to the Philippines. The promotion provided payment flexibility and shipping fee discounts.

The promotion ran from April 20 to July 31, 2017. To participate, cardholders needed to: 1. Sign up for a Shipping Cart account at www.shippingcart.com, which includes a U.S. Address 2. Shop from favorite U.S. online stores using this U.S. Address as the delivery address 3. Wait for items to be delivered to the Shipping Cart facility 4. Select items for shipment to the Philippines and choose credit card as the payment option 5. Enter the code RCBCBANKARD in the promo code field during checkout

The code RCBCBANKARD did not serve as a discount code for the transaction but entitled cardholders to a special discount on shipping fees for their next shipment. The more transactions cardholders made in a month, the greater their shipping fee discount would be.

Additionally, cardholders could pay for their shopping and shipping fees in 3 months with 0% interest through the Unli 0% installment program when using their RCBC Bankard.

Fuel Benefits

FREE Fuel at Petron

RCBC Bankard partnered with Petron, a petroleum company in the Philippines, to offer free fuel to qualifying new cardholders. The promotion provided significant value for high-spending new cardholders.

The promo period ran from May 1 to July 31, 2017, with a redemption period extending from May 1 to December 31, 2017. The spend period was within 60 days from the card delivery date.

The promotion was open to all new-to-bank, Principal cardholders of the following RCBC Bankard Mastercard who applied and were approved within the promo period: - RCBC Bankard Gold Mastercard - RCBC Bankard Black Card Platinum Mastercard - RCBC Bankard Diamond Card Platinum Mastercard - RCBC Bankard World Mastercard

Qualified cardholders needed to use their card within 60 days from the card delivery date with a minimum spend of Php30,000 (single or accumulated spend anywhere using the RCBC Bankard MasterCard) to receive Php2,000 worth of Petron fuel for free. This free fuel was credited as Petron value points in the Petron Value Card (PVC), with Php2,000 worth of fuel equivalent to 2,000 Petron value points.

To redeem this benefit, cardholders needed to fill out an online Redemption Form. RCBC Bankard would then validate the redemption, and cardholders were advised to ensure all information provided was correct, as this would be the basis for processing. Incorrect information would be the sole liability of the cardholder.

Cardholders could download a list of Petron stations where the Petron Value Card (PVC) was accepted for redemption of their free fuel benefits.

Terms and Conditions

All RCBC Bankard promotions were subject to the Terms and Conditions governing the issuance and use of RCBC Bankard Credit Cards. Several common terms and conditions applied across multiple promotions:

• Neither RCBC Bankard nor participating merchants (such as SM Markets or Merkado Supermarket) were liable to return surrendered charge slips or produce copies for cardholder records.
• Splitting of single-receipt card transactions was not allowed and would be deemed fraudulent.
• RCBC Bankard reserved the right to charge the prorated cost of redeemable products to the cardholder's RCBC Bankard if the qualifying transaction was canceled or if the redemption was found to be fraudulent.
• RCBC Bankard would not replace lost, stolen, or faded charge slips.
• Unreadable and/or duplicate charge slips would not be acceptable for redemption.
• Freebies could not be exchanged for cash, rewards points, or other products and could not be availed of in conjunction with other ongoing promotions of RCBC Bankard and participating merchants.
• Any disputes concerning free products would be settled directly between the cardholder and RCBC Bankard.
• Beverage purchases were excluded from some promotions.
• Prior reservation was required for certain offers, such as those at Dusit Thani Manila's Restaurant.

For specific promotions, additional terms applied. For example, the SM Markets Sweet Treats promotion had a redemption period of 60 days from the end of the promo period, while the BonChon promotion allowed redemption until October 31, 2017, regardless of when the card was issued within the promo period.

Conclusion

RCBC Bankard's 2017 promotional offers demonstrated a diverse range of benefits for cardholders, spanning food and beverage, travel accommodations, shipping services, and fuel purchases. These promotions provided value through free products, significant discounts, and flexible payment options. The offers varied in their eligibility requirements, with some targeting new cardholders while others were available to existing cardholders. Redemption processes typically required presenting the RCBC Bankard along with qualifying charge slips, though some offers required online forms or additional documentation. While these promotions were specific to the Philippine market and utilized Philippine pesos, they illustrate the types of value-added benefits that credit card companies may offer to attract and retain customers.

Sources

1. RCBC Bankard Promotional Offers
2. RCBC Bankard Promotional Terms