Menchies 2019 Promotions National Frozen Yogurt Day Bogo And Veterans Day Freebies
Introduction Menchie's, a popular frozen yogurt chain, offered promotional deals in 2019 to celebrate special occasions and honor military personnel. The company provided limited-time offers during National Frozen Yogurt Day and Veterans Day, with specific terms and conditions for each promotion. These offers were available at participating Menchie's locations across the United States, with details varying by store.
National Frozen Yogurt Day Promotion
February 6, 2019, marked National Frozen Yogurt Day, and Menchie's participated in this annual celebration with a special promotion. The company offered customers a buy one, get one free (BOGO) deal on frozen yogurt products at participating locations. This promotion allowed customers to receive a second frozen yogurt of equal or lesser value at no additional cost when purchasing one at regular price.
The BOGO promotion was available during regular business hours on February 6, 2019, though specific time frames were not detailed in the source materials. Participation was limited to Menchie's locations that opted into the promotion, as not all franchise locations may have participated. Customers were encouraged to verify participation with their local Menchie's establishment before visiting.
This promotion aligned with other frozen yogurt chains that offered deals on National Frozen Yogurt Day, including TCBY, Yogurtland, and Pinkberry, as noted in promotional calendars for 2019. The BOGO offer represented Menchie's way of engaging with customers and celebrating the frozen yogurt category during this designated national day.
Veterans Day Free Frozen Yogurt Offer
On Veterans Day, November 11, 2019, Menchie's honored active duty military personnel and veterans with a complimentary frozen yogurt offer. The promotion provided a free frozen yogurt cup of up to six ounces to eligible individuals who presented a valid military identification at participating locations.
This promotion was available during regular business hours on Veterans Day, though specific time frames were not specified in the source materials. The offer was limited to one free frozen yogurt per eligible military member, with no purchase required. The six-ounce cup size represented a standard single serving at Menchie's locations.
Participation in the Veterans Day promotion varied by location, as with the National Frozen Yogurt Day offer. Menchie's recommended that military personnel contact their local store in advance to confirm participation and any location-specific terms. Some Menchie's locations may have had additional restrictions or variations on the standard offer.
The Veterans Day promotion was part of a broader trend of businesses offering discounts and free items to military personnel on November 11. Other restaurants and food service providers that offered similar deals in 2019 included Red Robin, which provided a free Tavern Double Burger and Bottomless Steak Fries, and Shoney's, which offered a free breakfast bar to veterans.
Promotion Participation and Location Details
The source materials indicate that Menchie's promotions in 2019 were not universally available across all company locations. Participation was contingent on individual franchise decisions, leading to variations in offer availability from one store to another.
For example, the Knoxville, Tennessee Menchie's location at 11162 Parkside Drive was specifically mentioned as participating in the Veterans Day promotion. However, no other locations were explicitly named in the source materials. This suggests that while the promotions were intended to be company-wide, implementation varied by market.
Customers were advised to contact their local Menchie's establishment to verify participation before attempting to redeem offers. This recommendation was particularly emphasized for the Veterans Day promotion, with a specific suggestion to call ahead with any questions about the discount.
The promotional materials did not specify whether the offers could be combined with other discounts or promotions. In the absence of explicit information stating otherwise, customers should assume that the BOGO and free frozen yogurt offers were standalone promotions that could not be combined with other Menchie's discounts or loyalty program benefits.
Promotion Eligibility and Requirements
Each of Menchie's 2019 promotions had specific eligibility requirements that customers needed to meet to receive the offers:
For the National Frozen Yogurt Day BOGO promotion: - Customers needed to make a purchase at regular price - The second frozen yogurt had to be of equal or lesser value - No explicit mention of membership requirements or loyalty program enrollment
For the Veterans Day free frozen yogurt promotion: - Eligibility was extended to active duty military personnel and veterans - A valid military ID was required as proof of service - The offer was limited to one free frozen yogurt per eligible person - The free frozen yogurt was limited to six ounces in size
The Veterans Day promotion had stricter verification requirements compared to the National Frozen Yogurt Day offer. Military personnel needed to present proper identification, which could include active duty military cards, veteran identification cards, or discharge papers, depending on the specific location's requirements.
Neither promotion required advance registration or sign-up, though customers were encouraged to confirm participation with their local Menchie's. The offers were available for in-store redemption only, with no mention of mobile app or online redemption options.
Promotion Limitations and Exclusions
The source materials do not provide comprehensive information about potential limitations or exclusions for Menchie's 2019 promotions. However, based on the details available, several factors may have affected offer availability:
Geographic availability: Promotions were available only at participating Menchie's locations, which varied by market.
Time restrictions: While the specific dates were provided (February 6 and November 11, 2019), the source materials do not specify whether there were time-of-day limitations for either promotion.
Product limitations: The Veterans Day promotion was limited to a six-ounce frozen yogurt cup, though it did not specify flavor restrictions. The BOGO promotion likely had limitations on the relative value of the second item.
Purchase requirements: The BOGO promotion required a purchase, while the Veterans Day offer did not.
Identification requirements: The Veterans Day promotion required military ID, while the National Frozen Yogurt Day promotion did not have such requirements.
The source materials do not indicate whether there were restrictions based on Menchie's loyalty program membership, age, or other factors. Customers with specific dietary requirements or allergies would need to consult with their local Menchie's regarding ingredient information for the promotional frozen yogurt options.
Comparison with Other Frozen Yogurt Promotions
Menchie's promotions in 2019 were part of a broader trend of frozen yogurt chains offering special deals on designated national holidays. According to promotional calendars for 2019, several other frozen yogurt brands also participated in National Frozen Yogurt Day on February 6:
- TCBY offered deals and freebies
- Yogurtland provided special promotions
- Pinkberry participated in the national day celebration
Each brand likely had its own unique promotion structure, though specific details were not provided in the source materials. The common thread across these promotions was the use of a designated national food day as a marketing opportunity to drive customer traffic and brand engagement.
During Veterans Day, other frozen yogurt brands also honored military personnel. Orange Leaf Frozen Yogurt, for example, offered free frozen yogurt to retired and active duty military with valid proof of service on November 11, 2019. This suggests that honoring military personnel with complimentary frozen yogurt was a recognized industry practice during Veterans Day 2019.
Customer Communication and Promotion Awareness
The source materials indicate that Menchie's communicated its 2019 promotions through multiple channels:
Official website: The company provided information about promotions through its website (menchies.com), though the specific pages or sections detailing these offers were not identified in the source materials.
Local store communication: Menchie's locations communicated with customers through in-store signage and staff notifications. The recommendation to call ahead suggests that direct communication with local establishments was an important channel for promotion information.
Third-party promotion aggregators: Some promotions were reported on deal and freebie websites, such as Freebies4Mom.com, which shared information about the National Frozen Yogurt Day BOGO offer.
Media coverage: Local newspapers and promotional calendars included information about Menchie's promotions, particularly for the National Frozen Yogurt Day offer.
The source materials do not indicate whether Menchie's used email marketing, social media, or mobile app notifications to communicate these promotions to customers. The company's approach to promotion awareness appears to have relied on a combination of official channels and third-party promotion aggregators.
Promotion Redemption Process
The redemption process for Menchie's 2019 promotions varied depending on the specific offer:
For the National Frozen Yogurt Day BOGO promotion: - Customers would order their frozen yogurt at regular price - Upon payment, they would receive a second frozen yogurt of equal or lesser value at no additional cost - The process was integrated into normal point-of-sale transactions
For the Veterans Day free frozen yogurt promotion: - Military personnel needed to present valid military ID to staff - Staff would verify the identification and confirm eligibility - The customer would receive a complimentary six-ounce frozen yogurt cup - No purchase was required
Neither promotion required advance registration or the use of special coupons or codes. The process was designed to be straightforward, with minimal friction for customers redeeming the offers.
Conclusion
Menchie's offered two notable promotions in 2019: a BOGO frozen yogurt deal for National Frozen Yogurt Day on February 6 and a free six-ounce frozen yogurt for active duty military and veterans on Veterans Day, November 11. Both promotions were available at participating locations, with participation varying by franchise. The Veterans Day offer required valid military identification, while the National Frozen Yogurt Day promotion did not have such requirements. Customers were encouraged to verify participation with their local Menchie's before attempting to redeem either offer. These promotions aligned with industry practices for honoring national food holidays and military personnel, positioning Menchie's as a customer-friendly brand that recognizes special occasions and community members.
Sources
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