Chick-Fil-A 2018 Free Food Promotions Nuggets Cow Day And Coupon Calendar Offers

Chick-fil-A, one of America's favorite fast-food chains, offered several promotional deals and free food items throughout 2018. These promotions included free chicken nuggets for app users, an annual Cow Appreciation Day celebration, and a coupon calendar with multiple monthly offers. Each promotion had specific eligibility requirements, timeframes, and redemption processes that consumers needed to follow to take advantage of these freebies.

Free Chicken Nuggets Promotion

Chick-fil-A provided a free eight-count order of chicken nuggets to customers who created or signed into their Chick-fil-A One account using the Chick-fil-A mobile app. This promotion ran through September 29, 2018, and was available at Chick-fil-A locations nationwide.

To receive the free nuggets, customers needed to: - Download the Chick-fil-A mobile app if they didn't already have it - Create a new Chick-fil-A One account or sign into an existing one - Locate the free nuggets offer in the app's rewards section - Present the digital reward when ordering at participating locations

The promotion offered a choice between grilled or crispy-fried chicken nuggets. No purchase was required to redeem this offer, and each customer was limited to one free eight-count order. For customers who already had an account but couldn't locate the reward, Chick-fil-A recommended signing out of the account and then signing back in again, as this often resolved access issues.

This particular promotion demonstrated Chick-fil-A's strategy of encouraging app adoption and account creation by offering a valuable incentive. The free nugget offer served as both a reward for existing app users and an enticement for new customers to download the app and join the loyalty program.

Cow Appreciation Day

Chick-fil-A's Cow Appreciation Day represented the chain's largest single-day customer appreciation event in 2018. Held annually on July 10, this marked the 14th celebration of the event, which coincided with the company's 23-year advertising campaign featuring its famous "Eat Mor Chikin" cows.

The promotion allowed customers who dressed in cow-themed attire to receive a free entree (breakfast, lunch, or dinner) at participating Chick-fil-A restaurants nationwide. The offer was valid from the time restaurants opened until 7:00 PM local time. For children participating in the event, a free Kid's Meal was available instead of the regular entree offer.

Chick-fil-A provided costume templates on its official website to help customers create their cow-inspired outfits. The company encouraged creativity in costume design, with participants sporting cow spots, cow bells, or other "udderly crazy" cow-themed accessories. According to Chick-fil-A's chief marketing officer Jon Bridges, the event attracted approximately 1.8 million participants in 2017, demonstrating its popularity among customers.

The Cow Appreciation Day promotion capitalized on the company's long-standing advertising campaign featuring cows that encourage people to eat more chicken and less beef. By participating in this event, customers could enjoy free food while engaging with the brand's playful marketing concept.

2018 Coupon Calendar

The Chick-fil-A 2018 Cow Calendar represented another value-oriented promotion for customers. Available at participating Chick-fil-A restaurants starting November 20, 2017, and continuing into 2018, each calendar cost $8 but contained 12 free food and drink coupons, making it a worthwhile investment for frequent Chick-fil-A customers.

The calendar included a variety of free offers, such as: - Chick-fil-A Chicken Sandwich - Spicy Chicken Sandwich - Chick-fil-A Nuggets (8-count) - Waffle Potato Fries - And other food and drink items

To use the coupons, customers needed to follow a specific process: 1. Locate the Calendar Card included with the calendar 2. Activate the card online through Chick-fil-A's website 3. Each month's coupons would be automatically loaded to the card during that month 4. Present the card when redeeming coupons at participating locations

If customers lost their Calendar Card, they could obtain a replacement as long as the original card had been registered online. Chick-fil-A advised customers to contact their local restaurant before making a special trip to confirm the availability of these calendars, as participation varied by location.

The coupon calendar functioned as both a promotional tool and a customer loyalty program, encouraging repeat visits throughout the year by offering monthly incentives. The $8 price point made the calendar an accessible gift option, with customers noting its suitability for Christmas gifts, teacher gifts, and stocking stuffers.

Conclusion

Chick-fil-A's 2018 promotional strategy offered multiple opportunities for customers to enjoy free food items. The free chicken nuggets promotion through the mobile app encouraged digital engagement and account creation. The Cow Appreciation Day provided a fun, annual event that rewarded customers for creativity and brand engagement. Meanwhile, the coupon calendar offered sustained value throughout the year with monthly free food options.

Each promotion had specific eligibility requirements and redemption processes. The nugget offer required app usage and account creation, Cow Appreciation Day required appropriate costume attire, and the coupon calendar required online activation and monthly usage. Customers needed to be aware of expiration dates and location-specific availability to fully benefit from these promotions.

These promotional offers demonstrated Chick-fil-A's commitment to customer appreciation while also serving strategic business objectives such as increasing app adoption, driving foot traffic during specific periods, and encouraging repeat visits throughout the year.

Sources

1. Free Chicken Nuggets for Chick-fil-A Mobile App Users Through September 29, 2018
2. Free Food for Dressing as Cow at Chick-fil-A on July 10, 2018
3. Chick-fil-A 2018 Cow Appreciation Day 7/10
4. Free Chick-fil-A Nuggets 8-Count Through Sept. 29
5. Chick-fil-A 2018 Coupon Calendar Now Available (Includes 12 FREE Food & Drink Coupons)
6. Get Free Chick-fil-A Cow Appreciation Day 2018